June 5th, 2023 by

Originally a luxury sedan sold under the Hyundai brand, Hyundai Motor Company made the decision almost eight years ago to spin Genesis off into its own luxury brand. To better showcase the portfolio of sleek and sophisticated sedan and SUV offerings of the Genesis brand, Genesis of Atlanta embarked on building the fifth standalone dealership of the brand, right here in Atlanta. The all-new luxury is now open at 5917 Peachtree Boulevard in Atlanta and is ready to serve new and existing clients with an elevated sales and service experience that matches the luxury of the Genesis brand.

Genesis of Atlanta’s new facility and attentive staff offers customers a personalized and immersive brand experience, showcasing the brand’s exceptional lineup of vehicles and innovative technologies in a stunning fashion.

The state-of-the-art Genesis of Atlanta facility is located just north of Jim Ellis Hyundai, where the dealership was previously located. Entering the new Genesis of Atlanta facility, guests will immediately notice the transparent view of the building’s interior, featuring a design that includes glass walls throughout and even a view of a Zen Garden from the building’s center. The beautiful interior is setup for client comfort as guests are invited to utilize sales staff and/or in-dealership technology options to easily explore vehicle options and availability.

Customers can take full advantage of Genesis Concierge, a unique and complimentary service that facilitates a seamless shopping journey. Genesis Concierge pairs customers with a personal advisor to aid in the shopping experience, including scheduling test drives — either at home or at the retail facility — and arranging vehicle delivery to their residence or place of business.

The customer service experience at the dealership includes a personalized buying and ownership journey that goes beyond the boundaries of the showroom, reaping exclusive advantages such as at-home test drives and vehicle deliveries. The physical amenities of Genesis of Atlanta include a 12-bay service area, two indoor vehicle delivery bays, an indoor pull-thru service drive, charging infrastructure for upcoming electric models and many more exclusive amenities. This is a luxury experience that only a standalone Genesis dealership can provide.

Not only will the opening of Genesis of Atlanta introduce clients to a unique hands-on shopping experience, but customers can also expect superior customer service and sales. In 2022, Genesis of Atlanta received numerous awards, representing top performance in sales, service and overall customer experience. Check out all of Genesis of Atlanta 2022 awards:

• 2023 Consumer Choice Award for Business Excellence
• 2023 CarGurus Top-Rated Dealer
• 2022 Combined New and Pre-Owned Car Sales — No. 1 in Southeast Region
• 2022 New Car Sales — No. 4 in the Nation
• 2022 CPO Sales — No. 1 in the Nation

Genesis of Atlanta is proud to be the trailblazer in offering the luxury experience that is Genesis in the Atlanta area. Come visit us at our new dealership at 5917 Peachtree Boulevard, Atlanta, GA 30341, or online at

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